Trusted by Franchise Brands for Over 20 Years
IFX helps franchisors improve communication, streamline operations, and scale with confidence using a modular, cloud-based franchise management platform.
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As franchise systems grow, disconnected tools, communication gaps, and inconsistent processes create friction for both franchisors and franchisees.
IFX brings operations, communication, reporting, and compliance into one centralized platform designed to support clarity, accountability, and scalable growth.
IFX’s Technology and Strategic Divisions work hand-in-hand to help clients maximize franchise development, marketing, management and operations on a daily basis. We serve as your personal technology partner and trusted franchise advisor who understands what it takes to build and maintain a successful franchise company.
IFX President & CEO: “I Sold My Franchises and Started a Franchise Technology Company.”
Dan Martin has been in franchising since 1988 when he opened several food service franchises in Southern California. He then bought the Area Rights to open even more units after the first few took off. Dan spent years learning the ropes as a multi-unit franchisee and Area Developer covering FranDev, onboarding, product development, training and support for his units plus 16 more in his area.
Dan sold his shares in 1995 and used the proceeds to start his own software company specializing in the franchise industry. Dan’s hands-on experience in franchising led to IFX becoming a top technology provider offering cloud-based technology solutions along with personalized mentoring services to help franchisors leverage technology and grow their brand.
• Former IFA Board of Directors
• Former IFA Executive Committee
• Past Chairman, IFA Supplier Forum Advisory Board
• Certified Franchise Executive
Intranet Portal
for Centralized Franchisee Communications, Support, Collaboration, Help Desk, Calendars and Instant Access to Resources
Field Compliance Module
for Conducting, Scoring and Ranking On-Site Inspections and Field Visits Using Your Smart Phone
Financial Reporting
for POS Integration, Financial Reporting and Royalty Processing with Benchmarking Dashboards
CRM for Franchise Development
for Managing Leads, Tracking Candidate Progress, and Streamlining the Franchise Sales Pipeline from Inquiry to Agreement
Franchise Information Manager
for Maintaining a Centralized Franchisee Database, Approved Vendor Directories, and Organized Communication Logs
Franchisee On-Boarding
for Structured Onboarding Checklists, New Unit Setup Tasking, and Launch Progress Tracking
Franchise growth depends on consistent execution across every location. IFX centralizes training resources, system-wide communication, and operational oversight into one unified platform. Instead of managing disconnected tools, franchisors gain visibility, accountability, and alignment across their entire network — all in one place.
With over 20 years of franchise technology and management experience, IFX understands the realities franchisors face as they scale. The platform is built by people who know franchising operations, not just software development.
Franchise management software built from real franchise experience.
“We have utilized the IFX Platform for the last five years. We had researched several other similar services, but they were all cost prohibitive and difficult to use based on demonstrations we participated in. The friendly level of service and ease-of-use with IFX has greatly contributed to the success of our brand.”
Brad Romero
Co-Founder
Ben’s Barketplace Inc.
“We have been with IFX for over 2 years now. Their Intranet Portal tracks all franchisee communication, training and support. Very user friendly. IFX’s Financial Reporting Module tracks key revenue and expense data and automatically calculates royalties for each of our locations. Easy for us. Easy for our franchisees. Dan, Melinda, Darrel and the entire IFX team are phenomenal to work with. Their troubleshooting service is so fast, we often forget why we called. Keep up the good work, IFX.”
Sharon Wise
CEO
GrassRoots Turf Franchise LLC
“We have nothing but positive comments when it comes to IFX and their Franchise Development and Management CRM. The navigation is easy and the implementation is fast. In the very few circumstances where we needed help, Dan and his team were readily available to assist. I love knowing that support is there when needed.”
Josh Wise
CEO
GrassRoots Turf Franchise LLC
“Modern Cleaning Concept recently added a second franchise model in Canada. We signed IFX to develop an Intranet, CRM and KPI Reporting Module for the new division. We then signed IFX to produce a centralized Account Tracking CRM to replace our legacy CRM. We went from attempting to manage multiple, disparate spreadsheets to making use of one, centralized CRM. The main benefit is that all our franchisee and account data is accessible in one system that is easy to use. The level of service has been excellent from day one. This is a true partnership!”
Stéphane Bâlon
Director of Franchising | Directeur du Franchisage
Modern Cleaning Concept
“We used IFX’s CRM to award our very first franchise. We’ve grown in leaps and bounds ever since. IFX’s CRM is great for managing the entire franchise development process… from Initial Inquiry to FDD Disclosure to Discovery Day to Awarding the Franchise. After franchisee onboarding, IFX’s Financial Dashboard app takes over. Real-time reporting, syncing and automated ACH of royalties. User friendly and affordable. IFX allows us to manage processes while offering visibility to our franchisees. Kudos to Dan and the IFX team as they have been very responsive whenever we have had a time sensitive issue to resolve.”
Larry Wilson
President & CEO
CoreLife Eatery
IFX provides structured onboarding, training, and implementation support designed to help franchisors move quickly without disrupting daily operations.
IFX’s modular platform is ideally suited for both start-up and established franchise organizations that want to maximize performance without reinventing the wheel or breaking the bank.
Clients can start with one, two or three mix ‘n match, a la carte modules and add more as needed.
Sign-up for a FREE Demo and Strategy Session TODAY!
IFX
12636 High Bluff Drive, Suite 400
San Diego, CA 92130
Phone: 858-724-1024
Web: www.ifxonline.com
Email: info@ifxonline.com